Inspired by daughter Kim and Kylie, Kris Jenner to launch beauty brand

Monday, 22 February 2021 09:50

Emma McIntyre / GETTY IMAGES NORTH AMERICA / Getty Images via AFP

Looks like Kris Jenner is following in the footsteps of her daughters Kylie and Kim Kardashian, and gearing up to launch her own beauty line.

According US media reports, Kris has filed trademark documents to secure rights for "Kris Jenner Beauty," "Kris Jenner Skin" and "Kris Jenner Skincare".

It's unclear if she will launch separate brands for each category or if she will keep it all under one name.

The documents, which were filed on February 10, lists cosmetics, skincare, nail care products, false eyelashes, hair care products and fragrances under her line-up.

Both Kylie and Kim have struck massive deals with Coty, Inc., for their respective beauty brands.

While Kris is yet to make an official announcement, E! News says the move is planned to follow after Keeping Up With the Kardashians is set to end with Kim and Kanye West's divorce.

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