Innovation is the key highlight of the government’s social media approach, according to an ongoing summit. The GCC Government Social Media Summit, held in Dubai, has highlighted how the UAE selected ‘Hope’ as the name of it Mars mission via Twitter. The use of social media by governments has steadily grown over recent years in the GCC. Nathaniel Tek from the US Department of State’s Regional Media Hub says, Twiplomacy is changing the landscape of global politics.
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