Eight out of ten UAE residents say they trust the recommendations of family and friends over traditional advertising. A new study shows social media is also one of the most trusted formats at 74%, just behind editorial content, such as newspaper articles, which came in second. The Nielsen Global Trust in Advertising Report showed that trust in Radio and TV advertising has increased to 67%. Nearly three quarters of UAE respondents trust branded websites, up 2% from 2013.
UAE leaders share special message to educators on World Teachers' Day
UAE President His Highness Sheikh Mohamed bin Zayed Al Nahyan has led messages commending the role of educators in "shaping future generations" on the occasion of World Teachers' Day.
UAE President, Italy PM discuss regional developments
United Arab Emirates President His Highness Sheikh Mohamed bin Zayed Al Nahyan spoke with Italy Prime Minister Giorgia Meloni about regional developments during a phone call.
UAE expresses solidarity over Kenya road collision
The UAE has expressed its solidarity with Kenya over the victims of a road collision in the Salama area, southeast of the capital Nairobi, which resulted in a number of deaths and injuries.
Five UAE convoys deliver 617 tonnes of aid to Gaza
Five UAE humanitarian aid convoys comprising 55 trucks and carrying 617 tonnes of humanitarian aid entered the Gaza Strip this week under Operation Chivalrous Knight 3, as part of the UAE's continued efforts to support the Palestinian people and meet their basic needs.
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